BBC1, BBC2 and ITV — and sometimes nothing at all.
In 1960s and ’70s Britain, television was a very different experience. Today, there are hundreds of channels to choose from, with satellite, cable, and the internet giving options from around the world. It’s now possible to spend more time scrolling endlessly looking for something to watch than actually watching.
There was a time when the choice was simple.
In the early 1960s, there were just three television channels: BBC1, BBC2, and ITV. And BBC2 didn’t arrive until 1964.
And that was it.
A Nation Watching the Same Family Favourites
With so few options, television became a shared national experience in a way that’s hard to imagine today. Families across the country watched the same programmes at the same time.
Favourite programmes were watched by millions. When the weekly stats came out showing what we had watched, the top programmes would often have viewing figures of ten to twenty million.
And there were times when everyone did seem to be watching the same thing.
England’s world cup win over West Germany in 1966, shown live by both BBC and ITV, was watched by 32.3 million people.
The Apollo 13 splashdown was watched by 28.6 million.
I was too young for England’s win, but I do remember watching a number of Apollo splashdowns. Thirteen must have been one of them.
The next day, conversations at work or school often began with:
“Did you see that last night?”
And most people had.
Big moments on television felt bigger because everyone experienced them together.
BBC1, BBC2 and ITV
Each channel had its own identity.
BBC1 was the main channel. The BBC had been around for years. The first radio and then television broadcaster in Britain. It was why we had a television licence. Because of the licence, it was also advertisement free.
ITV was the commercial alternative. Each region had its own ITV channel, like Thames TV, Anglia and Grenada. It had many popular shows, but as soon as those advertisements came on, someone would shout out, “Not another one.” The steady flow of breaks for commercials were never popular.
I never came across anyone who ever said they bought something because they saw an ad “on the telly”.
BBC2 was launched in 1964, and was considered a little more experimental, highbrow, and initially not available across the whole of the country. I seem to remember that it was the home of anything a little different, not seen as mainstream.
Even Fawlty Towers was originally broadcast on BBC 2, in 1975 and 79.
No Daytime TV
And television didn’t run all day.
For much of the 60s and 70s, daytime broadcasting was limited.
There were programmes for schools, and also the Open University. Mostly on the BBC. The average OU lecture was presented by someone with long hair, a beard and wearing corduroy trousers. They might have a blackboard behind them covered in diagrams of thermodynamics, or of the vote share of parties during the Weimar Republic in Germany.
If you turned over to ITV, you might be presented with a hiss and a blank screen, nothing to watch there during the day. Screens for all channels were often blank for hours at a time, until the official start time of the days programmes.
Morning and afternoon television as we know it today, simply didn’t exist.
For children, this meant that if you were home during the day, there was nothing to watch — other than those programmes for schools. Television was something that happened in the evening, not something you dipped into throughout the day.
Television was limited.
Closedown
Perhaps the most striking difference of all between then and now was what happened at night. There was no 24/7 television. No late-night scrolling. No “just one more episode to watch” of binge viewing. When the television for the night stopped, it stopped. At night, it closed down.
Except, in a way, it typically didn’t.
A few things happened to end our day.










